B2b

20 May 2022 by Grace Baron

Long Live the Drum Marketing Awards

True has been shortlisted at the global Drum Marketing Awards 2022, in partnership with the Financial Times and PromoVeritas. We’re so pleased to have been nominated in both the Best B2B and New Product or Service Launch Strategy of the Year for our Long Live the XLA campaign for Acora.

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08 December 2021 by Grace Baron

Cannes Lions is giving B2B its time in the spotlight

B2B is finally being given the ultimate platform to celebrate creative excellence. Cannes Lions have launched a new Creative B2B Lions Awards and it couldn’t have come at a better time. Set to honour innovative, effective and game-changing creative work in B2B, this announcement strikes a poignant moment in B2B history as a sure sign that things have changed.

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19 November 2021 by Grace Baron

Three is the magic number (of Drum B2B Awards)

True announce 3 award wins at the 2021 Global Drum Awards for B2B for their multi-award winning campaign ‘Catching Feels’ for PERGRAPHICA, Mondi, including the prestigious Chair Award.

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01 November 2021 by Grace Baron

High fives all round (for 5 Drum B2B Award Shortlists)

True announce 5 finalist nominations at this year’s Global Drum Awards for B2B across four different categories with three of our award winning campaigns, including Best Use of Emotion in B2B Marketing.

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17 September 2021 by Grace Baron

True Only B2B Agency to Receive IPA Effectiveness Accreditation

An announcement from the agency about how proud we are to be on the inaugural list. How it is testament to our focus on commercial effectiveness and the results we generate for our clients.

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13 September 2021 by Emily Clark

Quantum Marketing: A new dawn for B2B

For centuries, scientists believed in the 'planetary model' of the atom, consisting of a nucleus and then a bunch of tiny electrons, making neat, predictable circles around that nucleus. This theory mimicked the physics of outer space and therefore seemed to make perfect sense.

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