Local, regional & global capability

We’re the London office of BBN International

BBN - THE WORLD’S B2B AGENCY | B2B Marketing – Number 1 International Marcomms Agency 2020
  • 1130+ Employees
    1130+
    Employees
  • 52 Offices
    52
    Offices
  • 30 Countries
    30
    Countries
  • 23 Sectors
    23
    Sectors

With over 1130 B2B specialists ready to execute big ideas across 30 countries and 23 sectors, we have the ability to identify in-market opportunities and produce international campaigns that resonate more deeply through local market insights.

Our unique structure, shared processes and breadth of specialist knowledge means your campaigns are executed seamlessly and effectively throughout the world: better, faster and more cost efficiently.

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Strong national agencies
with a common ethos

BBN is a collaborative agency-owned organisation, with every agency partner an equity shareholder. Every local office was started by local entrepreneurs and hand-selected by BBN for their B2B expertise and specialism.

In short, we are a collection of the strongest independent national agencies in the world’s key markets – with a common ethos, collaborative culture and streamlined processes. This means experiencing the creative flair and personal attention of an independent local agency, with the international support of a truly global agency.

52 OFFICES CONNECTED
BY ONE GLOBAL PLATFORM

The BBN Navigator platform is the world’s only, truly integrated B2B marketing toolset. It streamlines the way we guide clients from brand and contact strategy to campaign implementation consistently, across all 52 of our global office locations.

We collaborate daily in real time across territories to support our clients in every discipline. Our global service matrix model ensures that our clients have access to the exact skills, industry expertise and geographic footprint that they need, where and when they need it.

Navigator – STRATEGY | CREATIVE | CONNECTION | ACTIVATION

  • STRATEGY

    Our Brand Asset Management (BAM) toolkit provides a proven, effective and highly collaborative approach to brand development and management.

  • CREATIVE

    Our Creative Toolbox (CT) includes different methodologies to help us find those ideas that truly inspire our target groups while continuously boosting the respective brand on all levels. The results are called Big Long Ideas.

  • CONNECTION

    C-Map is BBN’s proprietary process for multi-channel connection. It gives B2B brands a framework and strategy to maximise the effectiveness and profitability of campaigns.

  • ACTIVATION

    Our International Account Management toolkit ensures consistent execution of our proven Go-To-Market strategies to better connect your internal and external audiences.