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29 May 2015 by Tessa McCaffrey

Creating Compelling B2B Stories Through Infographics

B2B marketers don’t need convincing to produce infographics that display information in a visual way. But all too often, we are seeing an overuse of pie charts and small people to represent percentages and statistics.

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26 May 2015 by Richard Parsons

Metrics Schmetrics

Here’s another reason why I think B2B marketing has become boring: metrics, or more precisely, an over-reliance on metrics.

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20 May 2015 by Charlie Meechan

We Like to Dream Big

It’s now been six months since True joined BBN – the global business-to-business agency – to become BBN London and further improve the way we support clients on a worldwide basis.

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14 May 2015 by Sanjeev Kana

7 Takeaways from ‘Make’ day at Digital Shoreditch 2015

This week our dev team went to Digital Shoreditch, a festival bringing together the creative, tech and entrepreneur community. On the ‘Make’ day, UX, wearables and virtual reality were centre stage. With a smorgasbord of sessions to choose from, Digital Designer, Sanj focused on the UX sessions.

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13 May 2015 by Richard Parsons

It’s All About Anthropology, Stupid…

We like to think we buy a top-notch BMW because of its beautiful engineering, its performance, comfort and reliability. We probably really buy one because we think it’ll help us get laid, or differentiate us from the riff-raff.

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7 May 2015 by Kristin Tomuschat

An Award Hat-trick for True

Good things come in threes. Over the last two weeks, we are happy to announce that we have received three awards for our ongoing work with Micro Focus and our ‘Elephant in the Room’ campaign.

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Latest Blog

Creating Compelling B2B Stories Through Infographics

Metrics Schmetrics

We Like to Dream Big

7 Takeaways from ‘Make’ day at Digital Shoreditch 2015

It’s All About Anthropology, Stupid…

An Award Hat-trick for True

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