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Blog

Stay in the loop with the latest B2B industry trends.

Content

19 results
blog_image.jpgBlog
14 July 2016 by Leo Boon Yeow - BBN Singapore

Video is Unavoidable in B2B Marketing Today

Video is the most powerful tool marketers have at their disposal. The popularity of video exploded last year, with the number of videos posted on Facebook leaping from 4 billion in April 2015 to 8 billion in September 2015.

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Blog
2 June 2016 by Peter Foubert - BBN Belgium

The Most Important B2B Marketing ‘Twends’ of 2016

A few months into 2016 and some are still wondering what this year will bring. What can we, for example, expect in the area of B2B marketing? What are the most important trends and evolutions? We have evaluated and assessed the most important predictions. The result is something between a trend list and a wish list. Therefore, Twends.

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Blog
10 May 2016 by Ales Rihacek - BBN Czech Republic

How To Find Influencers and Engage Them

Nowadays, much more of our reputation is affected by what is said about us! In business, this means that 80-90 per cent of customers decide on their purchase before they are actively addressed.

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Blog
9 October 2015 by Tom Busby

Millennials – Don’t Be Bugged

Born between 1980 and 2000, millennials are a group of people who have never used a fax machine, think dial-up internet is from the dark ages, have rarely opened an encyclopaedia – and may never have driven anywhere without the aid of a sat-nav.

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Blog
29 May 2015 by Tessa McCaffrey

Creating Compelling B2B Stories Through Infographics

B2B marketers don’t need convincing to produce infographics that display information in a visual way. But all too often, we are seeing an overuse of pie charts and small people to represent percentages and statistics.

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Blog
29 April 2015 by Jonathan Andrews

What Really Works in Social Media for B2B

Using Social Media to promote your business can be a great way of engaging with your audience, but sometimes it’s easier said than done.

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