Blog

Stay in the loop with the latest B2B industry trends.

Latest Blog

Blog

3 July 2018 by Annette Fernandes-Poyser - BBN Central

BBN expands with four new partner agencies

Recent new partnerships in the last 12 months see BBN expand their geographical footprint into 27 countries worldwide.

Blog

9 February 2018 by Julianne Muli

Nostalgia – leveraging past success to drive future growth

With Christmas already a distant memory, there is one thing we will never fail to forget about the annual holiday – the giddy excitement it would bring us as a child.

Blog

30 January 2018 by Amélie La Fayette

B2B TV Episode 4: AAR guide to selecting the right agency

Choosing the right agency in a market where there’s an over-supply and an increase in complexity of marketing requirements can be a challenging task for CMOs and procurement teams.

Blog

28 November 2017 by Jennifer Buchanan - BBN SCOTLAND

How to justify your marketing spend

In a time of tightening budgets, in-house marketing departments are feeling the pressure to justify their spend.

Blog

16 November 2017 by Polly Griffiths

Five emotions for five B2B campaigns

Emotions just aren’t used enough in B2B marketing campaigns. Yes, we have the constant use of happy ads and campaigns that give off positive vibes leaving people with a positive thinking about the brand, but that’s just not enough anymore.

Blog

2 November 2017 by Peter Foubert - BBN Belgium

Marketing is an art and content marketing is a speciality

Despite the increasing digitalisation of the media, traditional channels are still doing very well.

Showing 73–78 of 168

Latest Blog

BBN expands with four new partner agencies

Nostalgia – leveraging past success to drive future growth

B2B TV Episode 4: AAR guide to selecting the right agency

How to justify your marketing spend

Five emotions for five B2B campaigns

Marketing is an art and content marketing is a speciality

Subscribe to the latestfrom True

Subscribe to the latest
from True