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Blog

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Bart Stovers - BBN Netherlands

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Blog
6 October 2016 by Bart Stovers - BBN Netherlands

Thoughts on Thought Leadership

The power of a new business point of view New points of view change our life. You could describe Steve Job’s new point of view on the user interface as: we now serve our computer versus our computer needs to serve us.

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Blog
17 May 2016 by Bart Stovers - BBN Netherlands

In What Life Stage Is Your Brand? Fun or Death Rattle?

You know them…outdated companies that have no intention of wanting to change until revenues and profits are seriously decreasing. The organisation changes too late and causes its own demise, resulting in the brand’s ‘death rattle’.

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