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Right Tools
For The Job.
Right Tools
The Brief
Create awareness for the Logitech range of mice and keyboards for business.
The Truth
A bad workman might blame his tools, but you won’t do a good job if you’re not set up with the right tools.
The Idea
You can’t do your job well when you don’t have the right tools. It’s chaos. You wouldn’t expect your hairdresser to equip themselves badly, so why provide an office worker with inferior equipment? Get the right tools for the job.
Results
Upon positive internal reception from Logitech, the film was further translated into an additional four languages for expanded use in the market.
The Right Tools for the Job was awarded a Silver for Best Short Form Video at the Global Ace Awards.
